CrowdStrike and Zscaler: Platform Against PlatformNarrow moat

Palo Alto Networks (PANW) — moat facet

CrowdStrike and Zscaler want to be the platform customers consolidate onto, which makes them Palo Alto's rivals for the same idea.

The most serious long-term rivals to Palo Alto's platform strategy are two companies that started from the other end. CrowdStrike and Zscaler both appear on Palo Alto's list of independent competitors1. Each built its business in the cloud, around a different starting product, and each now sells a broadening platform.

Revenue per dollar of market value, latest fiscal year (cents)Palo Alto Networks: 11.48bn on 306.5bn3.7CrowdStrike: 4.81bn on 267.4bn1.8Palo Alto FY2026 and CrowdStrike FY2026 Forms 10-K; stockanalysis, 25 September 2026; calculated
Two platforms valued close together.

This is a contest over the same idea. Palo Alto's own filings describe "customer trends toward vendor consolidation"2, and all three companies want to be the vendor a customer consolidates onto. A customer that picks CrowdStrike's platform for its security operations is one Palo Alto's Cortex does not win.

The market values them close together. CrowdStrike was worth $267.43 billion on 25 September 20263, against Palo Alto's $306.54 billion4.

Palo Alto's advantage is breadth and the installed base. It sells firewalls, secure access, cloud security, security operations and identity5, and its security operations product, XSIAM, passed $700 million of ARR, up 70%, with more than 1,000 customers6. The cloud-native rivals answer that they were designed as one platform from the start, while Palo Alto's was assembled partly by acquisition.

Palo Alto names a wider field of platform rivals too. Its 10-K lists start-ups and public cloud vendors alongside the named independent competitors7. Cloudflare, another company selling network security from the cloud, was worth $126.45 billion on 25 September 20268.

This rivalry will decide whether platformization produces a moat or just a price war between platforms. The ratio of Palo Alto's market value to CrowdStrike's, about 1.15 times9, sits on the overview page; here the figure to follow is XSIAM's growth, 70%10, and a slowdown below 40% would mean the cloud-native rivals are winning the security operations centre.

Moat trajectory: Holding steady

XSIAM ARR above $700M, +70%; CrowdStrike valued at $267bn.

The number that tests this moat
Reported
XSIAM ARR growth
70% (Q4 FY2026)

The contest for the security operations centre; growth below 40% would mean cloud-native rivals are winning it.

Source: Q4 FY2026 call highlights (Yahoo Finance) ↗
References
  1. ReportedCrowdStrike and Zscaler both appear on Palo Alto's list of independent competitors.
    Palo Alto Networks Form 10-K for fiscal 2026 (year ended 31 July 2026) - Item 1 business and Item 7 MD&A: platforms, customers, channels, employees, revenue by type and geography. — FY2026 · publ. 10 September 2026 · source ↗
  2. ReportedPalo Alto's own filings describe "customer trends toward vendor consolidation", and all three companies want to be the vendor a customer consolidates onto.
    Palo Alto Networks fourth-quarter and fiscal 2026 results release, Form 8-K exhibit 99.1 - income statement, non-GAAP reconciliation, balance sheet, cash flow, Next-Generation Security ARR, remaining performance obligations and fiscal 2027 guidance - fourth-quarter and full-year results, balance sheet and cash flow. — Q4 FY2026 · publ. 1 September 2026 · source ↗
  3. ReportedCrowdStrike was worth $267.43 billion on 25 September 2026, against Palo Alto's $306.54 billion.
    Palo Alto Networks market capitalisation history - $3.54 billion at the July 2012 listing, $306.54 billion on 25 September 2026, calendar year-end values 2014-2025, and peer values (CrowdStrike $267.43B, Fortinet $130.12B). — 2012-2026 · publ. September 2026 · source ↗
  4. ReportedCrowdStrike was worth $267.43 billion on 25 September 2026, against Palo Alto's $306.54 billion.
    Palo Alto Networks (PANW) market data - $374.74 at the close on 25 September 2026, market value $306.54 billion, trailing P/E 998.49, forward P/E 89.46, 52-week range $139.57-$398.88. — September 2026 · publ. 25 September 2026 · source ↗
  5. ReportedIt sells firewalls, secure access, cloud security, security operations and identity, and its security operations product, XSIAM, passed $700 million of ARR, up 70%, with more than 1,000 customers.
    Palo Alto Networks Form 10-K for fiscal 2026 (year ended 31 July 2026) - Item 1 business and Item 7 MD&A: platforms, customers, channels, employees, revenue by type and geography. — FY2026 · publ. 10 September 2026 · source ↗
  6. ReportedIt sells firewalls, secure access, cloud security, security operations and identity, and its security operations product, XSIAM, passed $700 million of ARR, up 70%, with more than 1,000 customers.
    Yahoo Finance summary of the Palo Alto Networks fourth-quarter fiscal 2026 call - XSIAM, Prisma AIRS and observability ARR, platformizations, Idira deals and hardware share of revenue. — Q4 FY2026 · publ. September 2026 · source ↗
  7. ReportedIts 10-K lists start-ups and public cloud vendors alongside the named independent competitors.
    Palo Alto Networks Form 10-K for fiscal 2026 (year ended 31 July 2026) - Item 1 business and Item 7 MD&A: platforms, customers, channels, employees, revenue by type and geography. — FY2026 · publ. 10 September 2026 · source ↗
  8. ReportedCloudflare, another company selling network security from the cloud, was worth $126.45 billion on 25 September 2026.
    Palo Alto Networks market capitalisation history - $3.54 billion at the July 2012 listing, $306.54 billion on 25 September 2026, calendar year-end values 2014-2025, and peer values (CrowdStrike $267.43B, Fortinet $130.12B). — 2012-2026 · publ. September 2026 · source ↗
  9. Moat Explorer calcThe ratio of Palo Alto's market value to CrowdStrike's, about 1.15 times, sits on the overview page; here the figure to follow is XSIAM's growth, 70%, and a slowdown below 40% would mean the cloud-native rivals are winning the security operations centre.
    Moat Explorer calculation from Palo Alto Networks' reported figures ($ millions unless stated; fiscal years end 31 July). Growth: revenue FY2026 11,480 / 9,221.5 - 1 = 24.5%; FY2025 9,221.5 / 8,027.5 - 1 = 14.9%; FY2024 8,027.5 / 6,892.7 - 1 = 16.5%; FY2023 25.3%; FY2022 29.3%; FY2021 24.9%; FY2020 17.5%; FY2024 to FY2026 11,480 / 8,027.5 - 1 = 43%; compound FY2015-FY2026 (11,480 / 928.1)^(1/11) - 1 = 25.7%, about 26%. By type FY2026: product 2,280 / 1,801.9 - 1 = 26.5%; subscription 6,239 / 4,974.4 - 1 = 25.4%; support 2,961 / 2,445.2 - 1 = 21.1%. Product FY2025 12.4%, FY2024 1,603.3 / 1,578.4 - 1 = 1.6%, FY2020 1,064.2 / 1,096.2 - 1 = -2.9%. Subscription FY2017 53.7%, FY2019 36.2%, FY2021 35.1%, FY2023 31.4%, FY2024 25.6%, FY2025 18.8%. Support FY2022 29.3%, FY2023 23.7%, FY2024 13.0%, FY2025 9.4%. Compound FY2015-FY2026: subscription (6,239 / 212.7)^(1/11) - 1 = 36.0%; support (2,961 / 222.7)^(1/11) - 1 = 26.5%; product (2,280 / 492.7)^(1/11) - 1 = 14.9%. Product outgrew subscription in FY2026 (26.5% against 25.4%), which it did not in any year FY2016-FY2025. Organic: FY2026 (11,480 - 930) / 9,221 - 1 = 14.4%; Q4 acquisition revenue 930 - 388 = 542; Q4 (3,410 - 542) / 2,536 - 1 = 13.1%, about 13%; pro forma 12,312 / 10,486 - 1 = 17.4%; FY2027 guidance 14.15 / 12.312 - 1 = 14.9%, about 15%. Margins: gross margin FY2026 8,077 / 11,480 = 70.4% (FY2025 6,769.9 / 9,221.5 = 73.4%; FY2024 5,968.3 / 8,027.5 = 74.3%); Q4 GAAP 2,304 / 3,410 = 67.6%. Product gross margin (2,280 - 568) / 2,280 = 75.1% (FY2025 (1,801.9 - 413) / 1,801.9 = 77.1%); subscription and support (9,200 - 2,835) / 9,200 = 69.2% (FY2025 (7,419.6 - 2,038) / 7,419.6 = 72.5%). Operating margin 695 / 11,480 = 6.1% (FY2025 1,242.9 / 9,221.5 = 13.5%); non-GAAP 3,356 / 11,480 = 29.2% (FY2025 2,652 / 9,221.5 = 28.8%); Q4 non-GAAP 1,011 / 3,410 = 29.6%; gap 3,356 - 695 = 2,661. R&D 2,552 / 11,480 = 22.2%; sales and marketing 3,931 / 11,480 = 34.2%; capital expenditure 440 / 11,480 = 3.8%. Tax 229 / (307 + 229 = 536) = 42.7%. Mix: product share 492.7 / 928.1 = 53.1% (FY2015), 2,280 / 11,480 = 19.9% (FY2026); subscription 212.7 / 928.1 = 22.9%, 6,239 / 11,480 = 54.3%; support 222.7 / 928.1 = 24.0%, 2,961 / 11,480 = 25.8%; one point of share 1% x 11,480 = 115. Recurring share 435.4 / 928.1 = 46.9% (FY2015), 1,393.8 / 2,273.6 = 61.3% (FY2018), 3,135.8 / 4,256.1 = 73.7% (FY2021), 6,424.2 / 8,027.5 = 80.0% (FY2024). Subscription and support per dollar of product 435.4 / 492.7 = 0.88 (FY2015), 1,393.8 / 879.8 = 1.58 (FY2018), 3,135.8 / 1,120.3 = 2.80 (FY2021), 6,424.2 / 1,603.3 = 4.01 (FY2024), 9,200 / 2,280 = 4.04 (FY2026). Hardware about 10% x 11,480 = about 1,150, about 50% of product. NGS ARR 9.10 / 11.48 = 79% of revenue. United States 7,108 / 11,480 = 61.9% (FY2016 901.8 / 1,378.5 = 65.4%). Q4 share of year 3,410 / 11,480 = 29.7%, about 30%. Prisma AIRS ARR 100 / 11,480 = under 1%. ARR and RPO: Q3 acquired ARR 1.6 / 8.1 = 20%, about a fifth; Q3 organic 8.1 - 1.6 = 6.5; Q3 acquired RPO 1.8 / 18.4 = 10%; FY2023 NGS ARR 4.2 / 1.43 = about 2.9; FY2025 growth 5.6 / 4.2 - 1 = 33%; Q1 FY2027 net new 9.54 - 9.10 = 0.44 to 9.56 - 9.10 = 0.46 billion; FY2030 target (20 / 9.1)^(1/4) - 1 = 21.8% a year; RPO / revenue 21.2 / 11.48 = 1.85; RPO due in 12 months 1.7 / 3.1 = 55% (FY2019), 2.2 / 4.3 = 51% (FY2020), 3.1 / 5.9 = 53% (FY2021), 4.1 / 8.2 = 50% (FY2022), 5.1 / 10.6 = 48% (FY2023), 5.9 / 12.7 = 46% (FY2024), 7.0 / 15.8 = 44% (FY2025), 9.3 / 21.2 = 44% (FY2026); RPO beyond 12 months 21.2 - 9.3 = 11.9 billion; Idira guidance 1.5 / 1.26 - 1 = 19%; Network and AI Security FY2025 8.35 / 1.17 = about 7.14 billion. Revenue from prior deferred 6.2 / 5.5 - 1 = 13%. Cash, deferred revenue and stock pay: free cash flow margin 4,113 / 11,480 = 35.8%; share-based compensation (cash flow) 1,774 / 11,480 = 15.5%; 1,774 / 1,295 - 1 = 37%; 1,774 / 4,113 = 43%; free cash flow after stock pay 4,113 - 1,774 = 2,339, 2,339 / 11,480 = 20.4%, 2,339 / 306,540 = 0.76%; free cash flow 4,113 / 306,540 = 1.3% and 4,113 / 27,492 = 15%. Stock pay share of revenue FY2016 392.8 / 1,378.5 = 28.5%, FY2020 658.4 / 3,408.4 = 19.3%, FY2024 1,076 / 8,027.5 = 13.4%, FY2025 1,295 / 9,221.5 = 14.0%. 10-K share-based compensation 1,815 / 1,079 - 1 = 68%. Equity plan (26.1 + 24.3) / 818 = 6%. Net cash 2,514 + 557 + 4,835 - 1,774 = 6,132; cash and investments 2,514 + 557 + 4,835 = 7,906, about 7.9 billion. Deferred revenue 1,582.1 + 1,306.6 = 2,888.7 (FY2019); 2,741.9 + 2,282.1 = 5,024.0 (FY2021); 4,674.6 + 4,621.8 = 9,296.4 (FY2023); 6,302.2 + 6,449.7 = 12,751.9 (FY2025); 7,747 + 7,009 = 14,756 (FY2026); 14,756 / 11,480 = 1.29 times; 2,888.7 / 2,899.6 = about one year (FY2019); growth 14,756 / 12,751.9 - 1 = 15.7%; excluding CyberArk (14,756 - 776) / 12,751.9 - 1 = 9.6%. Billings FY2025 9,221.5 + (12,751.9 - 11,480.5) = 10,493, 10,493 / 10,208.1 - 1 = 2.8%; FY2026 11,480 + (14,756 - 12,752) - 776 = about 12,708, 12,708 / 10,493 - 1 = 21%; February 2024 guidance cut 10.7 - 10.1 = 0.6 billion. Acquisitions: fiscal 2019 378.1 + 474.2 + 158.2 + 292.9 + 82.7 + 36.8 + 103.1 = 1,526; fiscal 2020 144.1 + 66.4 = 210.5; fiscal 2021 797.2 + 227.7 + 156.9 + 27.0 = 1,209; fiscal 2024 255.4 + 458.6 = 714; fiscal 2025 1,143 + 635 = 1,778; fiscal 2026 2,951 + 21,061 + 231 + 117 = 24,360, about 24.4 billion; all twenty-two FY2019-FY2026 including Cider 198.3 = 29,996, about 30.0 billion; FY2026 against FY2019-FY2025 24,360 / 5,636 = 4.3 times; after year end 325 + 500 = 825; AI security 635 + 231 + 117 = 983. CyberArk shares 18,488 / 112 = about 165 a share; 25,000 - 21,061 = about 3.9 billion; 112 x 374.74 = about 42.0 billion; 112 / 818 = 14%. Chronosphere 2,951 / 160 = about 18 times ARR. Goodwill and intangibles (22,010 + 7,017) / 48,460 = 60%; other assets 48,460 - 29,027 = 19,433. Headcount 21,921 - 4,223 = 17,698, 17,698 / 16,068 - 1 = 10%. Revenue per employee 928.1 / 2,637 = 0.35; 9,221.5 / 16,068 = 0.57; 11,480 / 21,921 = 0.52. Convertible loss Q1-Q3 562 - 524 = 38. Distributors: FY2019 31.8 + 22.1 + 10.7 + 10.0 = 74.6%; FY2021 33.2 + 12.2 + 10.6 = 56.0%; FY2023 25.0 + 12.8 + 11.9 = 49.7%; FY2024 21.2 + 13.2 + 13.2 + 11.4 = 59.0%; FY2025 18.8 + 14.4 + 11.0 = 44.2%; FY2026 15 + 15 = 30%; largest 34.4% (FY2020) to 15% (FY2026); receivables FY2019 29.9 + 18.9 + 14.2 = 63.0%. Valuation: market value over fiscal revenue at calendar year-end 15.13 / 0.928 = 16.3 (2015), 11.47 / 1.3785 = 8.3 (2016), 42.19 / 5.5015 = 7.7 (2022), 92.98 / 6.8927 = 13.5 (2023), 119.40 / 8.0275 = 14.9 (2024), 128.39 / 9.2215 = 13.9 (2025); 306.54 / 11.48 = 26.7; 306.54 / 0.307 = 998; 374.74 / 3.84 = 97.6; market value against Fortinet 306.54 / 130.12 = 2.4, against CrowdStrike 306.54 / 267.43 = 1.15; analyst target 395.70 / 374.74 - 1 = 6% - valuation, cash flow, stock pay, deferred revenue, billings and acquisitions. — FY2015-FY2027 · publ. September 2026 · source ↗
    Method: Arithmetic on figures reported in Palo Alto Networks' Forms 10-K and results releases, the Q4 FY2026 earnings call and market data; operands shown in the source line.
  10. ReportedThe ratio of Palo Alto's market value to CrowdStrike's, about 1.15 times, sits on the overview page; here the figure to follow is XSIAM's growth, 70%, and a slowdown below 40% would mean the cloud-native rivals are winning the security operations centre.
    Yahoo Finance summary of the Palo Alto Networks fourth-quarter fiscal 2026 call - XSIAM, Prisma AIRS and observability ARR, platformizations, Idira deals and hardware share of revenue. — Q4 FY2026 · publ. September 2026 · source ↗
Sources
Generated September 26, 2026